Deutsche Bank: Flow layout

Flow is an award winning magazine that brings its readers insights and thought leadership from the world of corporate and transaction banking.

In this issue, the cover feature tells the story of Primetals Technologies, a steel engineering company that is planning for a more sustainable future through a pioneering ESG-aligned FX hedging commitment. For the layout we wanted to highlight the person driving this change, Jeremy Hamon Head of Group Finance. Jeremy is a young ‘Generation Y’ professional (only 34 years old) achieving a ‘meteoric rise up the career ladder’. The imagery successfully captures Jeremy’s warm and welcoming personality set against the striking visuals of the steel plant.